Business Librarian
Online office hours for Fall 2020
Webex office hours:
- 10 a.m.-noon Mondays
- 4-6 p.m. Tuesdays
- 12-2 p.m. Thursdays
Find Analyst Reports
Designed for investors, reports from financial, investment, and market intelligence research analysts contain specialized information regarding industry performance.
Corporate information centers might have similar subscriptions. Alternatively, you can purchase relevant reports a la carte.
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GartnerContent types: Analyst reports, news, case studies, best practices, market analysis
Dates covered: 1997-present
NOTE: You will be asked to enter your JMU eID/password. Once you sign in, please do NOT create an individual user account. -
ProcurementIQContent type(s): Analyst reports that assist with buying decisions in supply chains and sourcing.
Dates covered: Current
Other analyst groups that you might encounter (but that JMU doesn't have access to) include Forester, FirstResearch, Plunkett Research Online, etc.
Find Industry News
Find Industry News: Search Trade Journals
JMU subscription databases aggregate articles from multiple publications. Search for industry trends or mentions of your client.
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FactivaContent type(s): Business news sources, company press releases, and analyst reports
Dates covered: Current
This tutorial shows how to search in Factiva. -
Business Source CompleteContent types: Peer-reviewed journals, industry and market research reports, magazines, news sources, SWOTS
Dates covered: 1922-present
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Google NewsAggregates headlines from news sources worldwide, groups similar stories together and displays them according to each reader's personalized interests.
Note: You may run into paywalls when you try to access full-text of articles. See if JMU Libraries has full-text access for you. -
JMU Libraries JournalsOverwhelmed by the search results in a database?
Browse through journals instead using the periodical locator. -
How to Create Google AlertsGet emails when new results for a topic show up in Google Search. For example, you can get info about companies, products, or mentions of your name.
Find an Industry Association
Industry or trade associations "represent the interests of the member firms of an industry" (Entrepreneur, n.d.). They might lobby for industry interests with governments, provide resources to members, or publish reports. Some information is available free via websites or journals.
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Select USA: Industry spotlightsThis site from the U.S. Dept. of Commerce gives an overview of industry trends and lists trade groups.
Other tips for finding industry associations
Here are some Google searches that will often yield interesting trade associations:
[Product or Industry] + (organization OR association)
- Example: "higher education" (organization OR association)
Trade association [your industry]
- Example: Trade association journalism