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Be Aware of Trends in Your Industry
IBISWorld reports will tell you what trends are affecting businesses who sell similar goods or services. Look under Products and Markets in any industry report for a summary of innovations occurring in the industry.
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IBISWorld This link opens in a new windowIndustry market research reports of more than 700 industries operating the U.S. and other major economies.
Restrictions on AI usage
Market research reports are among the most expensive types of business information. The companies that provide our market research reports can be very strict about how their information can be used in AI tools.
IBISWorld prohibits the uploading of reports to third parties, including Copilot
Tips for Getting the Best Info from Recommended Databases
JMU Libraries has created several tutorials in Google Slides to help students use our specialized business resources.
Click on the name of the database to open the tutorial that shows how to search for data and cite the information you find in APA style.
