Find data about consumers - MUI 440 - Entrepreneurship in the Music Industry - Research Guides at James Madison University

Demographics & Lifestyles (Library subscriptions)

Demographics and lifestyle data and reports to help you understand the tastes and preferences of your customers.

Statista
Content type(s): Data aggregation and research platform covering North American, European, and Asianmarkets, industries and societal topics.
Dates covered: Varies
Citations: Provided by database
Mintel Academic
Content types: Market data and forecasting for consumer industries in the U.S. and U.K.
Dates covered: Current
Insider Intelligence
Content type(s): Market data, statistics, and analyst reports on the Internet, e-business, digital marketing, media, and emerging technologies.
Dates covered: Current

Restrictions on AI usage

Market research reports are among the most expensive types of business information. The companies that provide our market research reports can be very strict about how their information can be used in AI tools.

Mintel prohibits uploading reports, infographics, or data into any AI tool.