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MKTG 380 - Principles of Marketing

This guide will help non-business majors take advantage of JMU Libraries' specialized marketing information.

What is a Peer Research Adviser?

Need help finding information for a business plan or another business paper/project?

We have a team of students who can help you utilize business information effectively, including data not available via a "regular" Google search. They are called Peer Research Advisers.

Schedule a consult with one of them to give your GPA a boost!

Smiling white male studentLorenzo is a senior accounting major from Dumfries, Virginia. In his free time, he plays guitar, enjoys movies, and spends time with his fraternity brothers.

After graduation, Lorenzo hopes to launch his career by joining a Big 4 firm.

 

Consult hours in Fall 2024

12:30 - 2:30 p.m. on Monday and Wednesdays

1 - 3 p.m. every other Tuesday and Thursdays, alternating with

10 a.m. - 2 p.m. every other Friday

Smiling white male student

Avery Gould is a senior marketing major concentrating in digital marketing and minoring in economics. He became a peer research assistant to help with the variety of questions students have with COB 300.

After graduation, he plans on pursuing a job in management consulting.

 

Consult hours in Fall 2024

3:30 - 6:30 p.m. on Mondays

4:30 - 6:30 p.m. on Tuesdays

5 - 7 p.m. on Wednesdays

Smiling white male student

Chase is a senior majoring in Management with a concentration in innovation and entrepreneurship. He is interested in learning about leadership and small businesses and spends his free time playing pickleball and guitar. He became a peer research adviser because he loved his experience with COB300 and wants to help the next generation have a successful and fruitful experience  

After graduation, Chase hopes to gain first-hand experience working with small businesses to start one of his own eventually.

 

Consult hours in Fall 2024

9 - 12 a.m. on Mondays and Wednesdays

10 a.m. - 2 p.m. every other Friday

Schedule a Consultation with a Peer Research Adviser

Click the button to schedule an appointment with the COB Peer Research Advisers

Before your appointment, we recommend you watch this video or review this checklist.