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COB 300 - Integrative Business

This guide helps students find evidence to support their business plan drafts. Be advised this is NOT a checklist for all topics that should be researched.

Document Information as You Search

Pasting a bunch of links into a document and making sense of them later will be counterproductive on this project. Map sources to exhibits - highlighting exactly what information it provides - throughout the research process.

This spreadsheet can be copied into your Google Drive and provides a method for tracking what information comes from each source.

Two other tips to make using information more efficient:

Unlike other projects, starting the citation process the week it's due will cause unnecessary stress. Save valuable time by using this documentation method.


Use a Citation Generator

Your business plan requires 2 types of citations: In-text citations in the written part of your plan and an alphabetized bibliography of citations at the end.

Remember: The goal of every in-text citation is to direct your readers back to the bibliography so they can verify the information on their own. They work together.

To ensure consistency, we suggest the free citation generator ZoteroBib or Zbib.

Can You Review Our Bibliography?

Neither the business librarians nor the peer research advisers has time to review the bibliographies for every COB 300 student team. Therefore, we can't review any of them - it wouldn't be fair to do otherwise. 

Instead, take advantage of the Complete APA Citation Guide for COB 300 and the Google Slides tutorials throughout the site that show where to get the information you need to cite popular business resources.  


Tips for Citing Sources in APA

JMU Libraries has created several resources to help students cite our specialized business resources.

Click on the tab to open either a Google Slides tutorial or a PDF that shows how to use ZoteroBib to create citations for data you've found in business databases like IBISWorld or Mintel.