Schedule Consultation
Click the button to schedule an appointment with the COB 300 Peer Research Advisers
Before you appointment, we recommend you watch this video or review this checklist.
Peer Research Adviser
Peer Research Advisers
Peer Research Adviser
Connecting from off-campus
Connecting to JMU Libraries from off-campus
JMU students, faculty, and staff can use electronic resources from off-campus via one of these two methods.
Most of our resources will ask you to log in as a JMU user through the browser (OpenAthens).
But a few resources are restricted to JMU's WifF network and require Pulse Secure. When they do, databases will have a little black square with a green S next to the name.
Best bets A to Z
A to Z list of selected JMU Business Resources
Subscription-based resources that JMU provides. You will need to authenticate with Duo as a JMU user to access.
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BizMinerIndustry research and data reports on more than 16,000 lines of business in national and local markets.
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Business Source CompleteIndexing and full text for periodicals and news sources covering all aspects of business, including business, country economic reports, company profiles, market research reports, industry reports, and SWOT analyses.
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IBISWorldIndustry market research reports of more than 700 United States industries; includes US Specialized Industry Reports, East Coast State Reports, and iExpert Summaries.
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Mergent IntellectCompany information on global private companies, both active and inactive.
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Mintel AcademicA comprehensive resource full of reports on current issues in a wide array of domestic and international markets.
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Passport GMIDAn online market research tool containing global information on consumer spending, industry information, country profiles, and much more.
Note: Users must login with their JMU eID and password. -
ProcurementIQInsight and analysis on goods and services, specifically designed to help purchasing, supply chain management, and strategic sourcing professionals to identify price drivers and market characteristics that impact buying decisions.
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Data Axle Reference SolutionsDirectory of U.S. businesses (key personnel, addresses, credit rating, sales, subsidiaries, etc) and households (name, address, and phone number, census data for the household's area).
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StatistaA data aggregation and research platform covering worldwide markets, industries, and societal topics. Data is compiled from private and public sources aggregated from North American, Europe, and Asia.
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WARCAdvertising best practices, evidence, and insights from the world's leading brands; also contains leading journals Admap, MarketLeader, the Journal of Advertising Research, and the International Journal of Market Research.
Other pages on this guide refer to these resources as well as to free online sources that will help you complete your business plan.