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Consumer trends from the experts
The top market research firms often publish reports that predict what consumers will want. Your team could use these predictions to think about how to put a spin on an existing product or to meet an emerging need.
- Mintel's Consumer Trends 2030Market research experts Mintel previews what consumers want and why
- Mintel: 2025 Global Consumer TrendsA look at the three key trends shaping the consumer landscape for the now, next and future..
- Euromonitor's International 2025 Consumer TrendsWhite paper discusses what consumers want, to help companies stay ahead of disruption, predict shopping motivations, and fulfill unmet needs.
- TrendWatching: 2024 Trend CheckExplore emerging consumer and design trends. Look under "Free" to find Innovation of the Day and Monthly reports.